It’s become common practice in the incentive industry for
award and recognition companies to say that they are award neutral. This should mean of course that they have no
bias toward what award you use in your incentive and recognition programs. Unfortunately for most of them that is
completely untrue! It’s like the
politicians telling us anything they want us to hear; they always spin the
story to their bias….always! Do any of
them ever tell you the whole truth?
Anyone selling awards has a bias toward what award they are
trying to sell...and it will be the one that provides them with the most income.
When you are trying to determine what recognition award to
use, the best position you can be in is finding out what awards your employees
really want, not what you think they want, or what an award company tells you
they want, or frankly what you want them to have.
The success of award programs is often in direct proportion
to the motivation appeal of the award that the participants can earn. When it’s not what they want, they won’t do
much to attain it.
So take the time to choose the right combination of
awards. The success of your program will
depend on it.
Just for the record, we are BIASED…have always been. We believe that when you give your recipient
the choice of which gift card they want, instead of the one you want them to
have, you will have a more successful program.
For more
information on Ultimate Choice Inc.’s products or services or other white
papers please contact us at Ultimatechoiceinfo@cox.net
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