To Retain Your Best Employees – Train Your Managers

Research from just three years ago showed that:

 “half of employees who don't feel valued by their employer intend to look for a new job in the next year. Among those who feel valued, just 1 in 5 (21%) will send their resumes elsewhere.”

With labor market shrinking as it is today, that % may double.  While you are doing everything to find and hire new workers, you also need to do what’s necessary to retain your current ones.

Lots of studies show that employee recognition is one of the factors that will keep your employees from job hunting.  The first factor of course is pay and benefits, but when you reached the plateau on those and there’s not much more give in those budgets, you need to look at other ways to get things done.  Monetary compensation is not the only reason employees stay with a company.

Behavioral psychologists know that you appeal to a workers' sense of value when you reinforce their performance with positive consequences.  Employees that feel valued at work, tend to stay at work with that company. If it’s that easy, why do we constantly work with clients who are having problems with their current recognition efforts?  Could it be a simple matter of management training? 

According to David Ballard, PsyD, an assistant director of organizational excellence at the APA:

"Most managers and supervisors are never really trained to give effective recognition, and don't track the effectiveness of programs that they have in place.”  Managers need to be trained "in the basics of recognition and reward theory to make sure that recognition is closely tied to the behavior that they're trying to recognize and encourage."

No single reward strategy will appeal to all your employees.  Everyone has a unique way that they like to be recognized.  And the front line manager is the best suited to bring that recognition to the employee, to know what they want.  Once they know what their employee’s value, if they make it a priority to implement a reward system that addresses that value, you will get more of that type of performance. 

And, while you’re at it, you may want to institute a recognition system to reward those managers who are going the great job of recognizing their people. 

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